5 Smart Strategies for Debt-Free Small Businesses

The following guest blog provides ideas for Entrepreneurs and Start-Ups to plan and preserve cash flow.

Every single day new business ventures are being created.  Some of them will succeed and many will not.  What separates them?  Many entrepreneurs make a great start with the help of ample resources and capital but ultimately falter along the way without proper planning. They fall into debts and require a debt consolidation loan to fix finances. The new business owners that survive and thrive follow certain strategies that increase their likelihood of success and preserve King Cash. Read More…

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Repurposing Content: Leveraging Your Ideas, Copy & Media to Grow Your Business

Content marketing is one critical way that you can expand your online bulls eye on the Internet through your website and social media properties.  If you’ve kept pace with what Google is looking for, you know that it is fresh, meaningful content to provide the best possible results for information seekers.  If you’ve been blogging or using some other kind of media to bring your content to life, you also know how tough it can be to “create” content from thin air.  Writer’s block doesn’t begin to capture the challenge in an online world where business owners need to be producing more great information several times a week if not daily in order to keep relevant.  Keep reading to learn to leverage the great material you do have and repurpose it through packaging, media formats, and outlets to expand your reach and develop more business leads than ever. Read More…

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Keeping Your Good Business Credit In Lean Times: 5 Best Practices

The following is a guest post to the Smart Growth Strategies Blog.

When running your own business, you want to make sure all of your finances are in order, especially come tax season. You want all of your reports to be organized and easy to find so nothing is overlooked, and you want the whole process to go as smoothly as possible.  However, a few business owners fail to realize that their business credit is just as important as their tax information. Read More…

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Small Business SEO: Get Local and Get Good

Google Maps, Local SEO, SEOHardly has there been a more tired and often less understood term than Search Engine Optimization, or SEO. Plenty (I am not kidding) of contractors are in front of their Computers across the planet with the shingle out that says “SEO Specialist”. And guess what? Some of them are legitimate. If you’re a business owner with a site on the Internet, unless this is your pursuit, SEO experts are likely better than you at enhancing your site. But how do you find a person who will matter for your business? Read More…

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Roadblocks to Organizational Change: Are You Guilty?

As a business owner or company big cheese how many times have you tried to make an important change within your company just to see nothing happen any differently then before you started?  You communicated effectively, telling the rank and file just what they needed to know to implement the new initiative, right?  Or did you.   Are you guilty of creating roadblocks to change in your company? Read More…

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Tebow Time for Small Business: Coming Through in the Crunch

Tim Tebow, Broncos, DenverThe craze sweeping the nation this winter comes from the National Football League.  Of course I’m referring to Tebowing, originated by Denver Broncos quarterback Tim Tebow, and you either love him or hate him.  Removing religious beliefs from the equation, Tim Tebow along with the Broncos have strung together a series of remarkable comebacks before recently bowing to the superior Brady Bunch and the New England Patriots.  Denver was left for dead on multiple occasions through three quarters plus in games, only to rise like Lazarus to overcome the football Reaper and stand in victory.

Is there a leadership lesson in this over-hyped story for small business owners, entrepreneurs and corporate execs? Read More…

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Expert Positioning with Kick-Butt Content: The 6-Step System

written content, content marketingBusiness is pretty competitive these days, whether you’re a professional speaker, a lawyer or a software company.  What are you doing to get noticed by meeting planners, industry leaders and your clients?  Making tons of cold calls and broadcasting FAXes all over the world?  Buying email lists to total strangers?  Puhleeze!  The secret word is positioning.  I consult 90% of the time and only speak 10% of the time for my daily bread, so I have no time to cold call and plead with meeting planners or worse, total strangers from a call sheet.  I position myself as a subject-matter expert through articles and blog posts that I write to create business opportunities coming at me, and so can you.

Follow this 6-Step System to expert positioning with words: Read More…

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Make Your Content Relevant & Blow Up Your SEO

Adwords Keyword Tool, relevant content, seo writingContent is King

As a small business owner or entrepreneur trying to expand your online target and get noticed, I’m sure you are aware of the importance of new, fresh, recurring content on your website of all types.  When it comes to written content on page copy or blogs and articles, you need to be able to write well, inform and entertain, that’s a given.  That’s for your audience.  But if you can’t write as well for Google and the other search engines to optimize your content for Search Engine Marketing, you are the proverbial tree in the forest that falls when no one else is around.  This post provides an often talked about yet misunderstood tool to help you make your content relevant and explode your SEO online.

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Target Your Audience: 3 Ways to Win at Speaking in Public

This post is written for paid professional speakers but the tips below apply just as well to business presentations.

I’d bet that you could be a pretty good speaker.  You may even be one now.  Say your prayers, practice every day, and repeat motivational self-talk and you’ll get a standing-O every time you speak before a group, right?  Wrong!  The days of giving the same talk to audiences repeatedly and getting laudatory reviews are gone for all but the celebrity orator.  You and I, business presenter or professional speaker, will have to do what every other businessperson is learning the hard way to do in the global economy—customize.  That’s right, each talk must be specifically tailored to the group you’re speaking to. Read More…

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Grease the Signs: 3 Ways to Prevent Your Company From Being Ripped Off

Small Business can take a lesson from grass roots political operatives in 2012 and take steps to limit the risk that competitors will be eating their lunch by mid-year by literally stealing their lunch.  So how do you stop competitors from copying your good practices and ideas or co-opting them for their own, engaging in corporate theft?  You need to grease the signs. Read More…

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