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Financing Your Startup: Four Cash Strategies for Entrepreneurs

Startup Cash, Startup FinancingWhen planning how to finance your startup, several options will make the list, and each is laced with a risk versus reward challenge.  How you finance your startup will depend on several factors such as business partners, cash on hand and collateral.  When financing a business it is important to measure that risk for each option.  Here are four ways to finance your startup and find entrepreneurial cash. Read More…

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Target Your Content to Target Your Market

targeted content, king content, social contentBeing found by your target market is perhaps the biggest advantage of social media, the fact that one can get access to a huge market of billions only adds to its power. But, the very same thing, ‘numbers’ create one of the biggest social media challenges—unless you create the right kind of content, it can easily get lost, taking all your efforts and investment with it! Read More…

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Ravens Rule the Roost!

Baltimore Ravens, Super Bowl ChampsWell, as my beloved yet usually pathetic Buffalo Bills are no closer to sniffing an NFL postseason birth than I am to chiseled 8-pack abs, I’ve adopted the Maryland hometown Ravens as my own as they worked their way through the 2013 NFL playoffs.  Read More…

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Link Popularity: 5 Top Tools to Assess How Good You Are

The business of search engine optimization happens to be tough. However, there are several survival kits, which can help you in playing safe in this tough world. Link building is considered as the most important element of SEO. It deals with linking two or more sites together simply to attract good amount of traffic and make the site popular among the target audience. If you know how to use these tools, you could end up getting some of the best outcomes for your website through good organic search rankings. In order to carry out this task effectively, you have several good online tools, which can help you in carrying out this task along with giving you the popularity of these sites. Read More…

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Five Myths About Using Factoring to Raise Business Cash

Whether your business is in a cash crunch, you need funds for expansion or you simply want to get paid for your goods and services sooner rather than later, factoring, or invoice financing, can be a viable method of receiving much-needed funds. By selling the invoices that have payments due, you can access cash immediately and reduce the stress of having to wait for your customers to pay.  Factoring does come with some common misconceptions or myths.  Let’s take a look at each to discover if factoring makes sense for your business. Read More…

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Social Customer Service: 5 Tips to Get in the Game

social media customer service, social customer servicePreviously viewed exclusively as a marketing tool, social media is quickly emerging as a popular channel for customer service. Whether you know it or not, instant-gratification obsessed customers have likely already contacted you for support via Twitter, Facebook and other platforms. The question is what do you risk by not responding?  Read More…

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Pinpoint Marketing for Entrepreneurs

I bet your entrepreneurial company has come up with the best idea since the iPod, and you’re ready to take your place next to Gates, Jobs and Ellison on the Mount Rushmore of creativity.  Trouble is, your inventive tree will fall in a forest with no one around to hear it without a cleverly organized and astutely managed marketing strategy. Even in today’s fast paced market, nothing moves on its own and coming up with that terrific mouse trap won’t impact the world, your neighborhood, or even generate you any cash if it isn’t successfully promoted in the public domain. Read More…

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Event Planning to Succeed

event planning, event plan, successful event planEver had one of your events fall flat on its face?  Not only is it not any fun, but it is usually costly and can kill your reputation.  No matter the type of your upcoming event, whether it be a business conference, wedding, a trade show or a family birthday party, you must ensure that you plan the event thoroughly, so that it exceeds your expectations.  As Winston Churchill once said, “He who fails to plan, is planning to fail”.  Follow these 5 steps for any event to develop a winning plan. Read More…

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5 Technologies for Stellar Social Customer Service

A recent VentureBeat report found that while 62 percent of consumers use Twitter, Facebook and other channels to broadcast service complaints, and yet a vast majority of those messages never receive a response. This can turn into serious losses for your company, particularly if particularly negative comments are left unaddressed.  So how can you capitalize on today’s technology to deliver superior customer service? Read More…

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4 Ways to Get Out of Credit Card Debt

Managing finance is not any easy job. Most people do not possess the knack for money management, and end up spending more than their budget. Credit card holders especially fall into debt easily when they exhibit such behavior. Debt can be devastating and must be avoided at all costs.

But if you have come under credit card debt, you need effective and practical debt relief advice. Read More…

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