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Big Data Tactics to Maximize Small Business Profit

The old approach to sales had you pitching to everyone that fogged a mirror. It’s ineffective and annoying. It also kills your morale. How many times can you get the phone slammed down on you before you feel like the floor of a taxi cab? Sure, you’ve grown thick skin, so you don’t mind it quite as much. Still, there must be a better way to spend your time. After all, what’s the profit on a sale you almost make? Smart use of Big Data helps business owners make better decisions and improve the bottom line. Read More…

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